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Memphis Calling

By In/Out
October 3, 2014

In/Out - Studio Oink 'Memphis Calling'

In/Out - Studio Oink 'Memphis Calling'

In/Out - Studio Oink 'Memphis Calling'

In/Out - Studio Oink 'Memphis Calling'

German duo Lea Korzeczek and Matthias Hiller of Studio Oink are aesthetic problem solvers. Tackling anything from creative direction for print, to styling, to set design to beautifully considered interiors. ‘Memphis Calling’ pays homage to one of the most daring contemporary design movements, the Italian 1980’s Memphis group of architecture and design. Originally founded in Milan by no other than the exceptionally talented Ettore Sottsass, it’s proven to be a source of inspiration for the next generation.

Directed, styled and shot by the pair, their signature sense of tranquility has infiltrated these still lifes, bringing peace to the somewhat hectic flair that was Memphis. A soft pastel palette punctuates the serenity with vibrant orange and deep forest green. Patterns of dots, spots, geometric flowers, stripes and lace all play with one another. Objects are assembled with precise, yet haphazard order. Diagonal lines dissect the frames, jaunty angles and mismatched items all combine in their interpretation of Memphis. It’s all about the core sensibility of mischief in this modern take on a truly rouge movement.

Credits: Studio Oink

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