ALEX PROBA ‘A POSTER A DAY’
For German-born New-York based Alex Proba, ‘A Poster A Day’ project, is a daily exercise. An impulsive personal visual journal in poster format, her theme although abstract to most is clear as written word to her.
Currently working as the Art Director for Kickstarter, Alex found herself at a loss one day, and instead of her usual escapades into inspiration she started graphically doodling. Realising how much she was enjoying the process of creating freely, with no preconceived thought pattern, she decided to dedicate 30 minutes a day to expressing her instinctual intellect through collaging. As Proba puts it “there are many days when abstraction guides my design, and for some it may be hard to imagine what my day looked liked based on purely graphical posters. But for me, it’s the alignment of occurrences that make me explore symmetry, geometric shapes, and patterns.…….. Previously, I wasn’t even able to remember what I ate the day before. The posters restore my past, and that’s magical and beautiful.”
Having exhibited her first year at Space Ninety 8 in Williamsburg, New York, she is now looking forward to the next year of ‘Yours-A Poster A Day’. Shifting attention from herself to other peoples stories Alex is calling for submissions to interpret into her astute graphic dialect in 2015.
Credits: Studio Proba